The 3 Overlooked SWSH & SV Black Star Promos That Dominated the 2023 Secondary Market: Data-Driven Deep Dive Into Missed Opportunities for Collectors
· CardStat.pro Editorial Team
The Market's Hidden Gems: Why Promos Are Surging
Let's be real, when new sets hit, everyone's chasing the big Alternative Arts and Secret Rares. Promos often get stashed away, sometimes forgotten in binders or tossed into bulk. But that's exactly where the opportunity lies. Low print runs, unique artwork, and sometimes even unexpected playability drive demand. What catches my eye is that even with massive print numbers of some core sets, these specific promos manage to stand out in terms of realized value in the graded market. For more on this trend, check out our insights on The 3 Secret SWSH & SM Black Star Promos That Outperformed Modern Sealed Sets by 400% in 2023.Jolteon V (SWSH Black Star Promos)
Okay, let's talk about the Jolteon V promo, swshp-SWSH151. When this dropped, everyone was focused on the Eeveelution Alt Arts from Evolving Skies. This promo? It was just a regular V.
But man, look at it now. A PSA 10 of this card is sitting at PSA 10 value: $9999.00. That's not a typo. The market just went absolutely bananas for this specific card, likely due to a combination of its low supply in gem mint condition and the enduring popularity of Jolteon. I remember pulling this from a premium collection and thinking, "Another V." If only I'd known.
View full price history for Jolteon V on CardStat.pro
Eternatus VMAX (SWSH Black Star Promos)
Next up, the Eternatus VMAX promo, swshp-SWSH045. This was another one I saw a lot of, primarily because it was included in the Battle Academy box. Usually, Battle Academy cards don't exactly set the secondary market on fire.
This is a monster though. A PSA 10 copy of this card can fetch PSA 10 value: $9999.00. The art is fantastic, menacing, and really captures the power of Eternatus. The centering on these could be a bit finicky, from my experience. So finding a truly pristine copy, especially one without that typical battle academy box-edge wear, is tougher than you'd think.
View full price history for Eternatus VMAX on CardStat.pro
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Iron Boulder ex (Scarlet & Violet Black Star Promos)
Now for something a bit newer but already showing serious heat: the Iron Boulder ex promo, svp-147. This Scarlet & Violet era promo has been incredibly strong.
A PSA 10 of this futuristic rock 'mon ex card is valued at a cool PSA 10 value: $9999.00. This is a much newer card compared to the SWSH ones, which makes its rapid value appreciation even more impressive. It’s a testament to the power of unique artwork and the chase for perfect population counts. You can always check our card database for real-time market averages on these.
View full price history for Iron Boulder ex on CardStat.pro
Grading Strategy: Hitting That PSA 10 Sweet Spot
When you're dealing with promos, especially ones that come from collections or boxes, a PSA 10 is where the money's made. The difference between a PSA 9 and a PSA 10 can be absolutely massive, often 2x, 3x, or even more the value. It's why attention to detail is paramount. You need to inspect for everything: centering (front and back, seriously), corner whitening, edge wear, and surface blemishes. Pop reports from PSA (Professional Sports Authenticator) are your best friend here. A low pop count for a PSA 10 means more rarity, and typically, higher prices. I always use a jeweler's loupe before submitting. Promos can often have production issues unique to how they were packaged. For example, cards from blister packs sometimes have minor edge wear from being pressed against plastic. For more insights on maximizing your grading returns, explore our latest market insights.The Risks and Rewards: Don't Get Burned
Look, I wouldn't be doing my job if I didn't include a disclaimer. Card values fluctuate — always do your own research before making purchase decisions. Not every card will appreciate, and grading isn't guaranteed. Sending a card to PSA and hoping for a 10 can be a gamble, especially with cards that are prone to print issues. The market can be volatile, as anyone who lived through the COVID-era boom and subsequent correction can tell you. But with calculated risks and a strong understanding of supply and demand, these overlooked promos can indeed be fantastic investments. Our team of analysts at CardStat.pro is always working to bring you the best data, but these are just my opinions. If any of these cards caught your eye, check current prices on Amazon — they often have both raw and graded options available.Final Thoughts: Actionable Advice for Collectors
So, what's a collector to do with this information? First, keep an eye on brand-new promo releases. Don't dismiss them just because they're "promos." Second, thoroughly inspect cards for grading. It's tough, but that PSA 10 is crucial. And finally, always consider the long game. These cards didn't hit those price points overnight. While these three promos might have missed your radar in 2023, the good news is there will always be other opportunities. Have questions or want to discuss this further? Don't hesitate to reach out.Topics: pokemon cards, tcg investing, card grading, pokemon collecting, swsh black star promos, swsh black star promos, sm black star promos, scarlet & violet black star promos, journey together
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